| Real estate prices aside, many of those who made the leap from the Bay to Sacramento have discovered a city coming into its own, with a burgeoning food, arts and culture scene.. "I lived in a Victorian, four blocks from work, one block from a grocery store and next door to a wine shop and bar," said Briana Mullen of her first room in midtown Sacramento. Sacramento boasts an affordable housing market, at least compared to the skewed standards of Bay Area residents. Cow town stereotypes aside, Mullen said such a cheap cost of living was an undeniable draw, especially as a recent graduate with hefty student loans. Real estate prices aside, many of those who made the leap from the Bay to Sacramento have discovered a city coming into its own, with a burgeoning food, arts and culture scene. Despite a handful of restaurants lacking "focused execution," Bauer says he discovered a fresh energy in the dining scene and "some things to love." Bauer also points out Sacramento's position as a vibrant agricultural sector – it produces 80 percent of the world's almonds and caviar – which has inspired the Visitors Bureau to promote the city as the "Farm to Fork Capital." For a 20-something like Mullen, the city offers "everything I could want," including trendy shops, bars filled with young people, and farmer's markets – all accessible by foot or bike. Of the most recent influx of migrants, 12,000 came from the Bay Area; according to Trulia's annual "migration report," those looking to leave the Bay Area are most likely to move to Sacramento. Besides the "outstanding quality of life in Sacramento," the Greater Sacramento Economic Council says the city has begun to attract non-agrarian businesses, including a handful of start ups. While San Franciscans were consumed with drama at Uber and the NBA Finals, Sacramento's mayor was striking a $100 million partnership with Verizon to upgrade the city's tech infrastructure and create a more connected, less digitally divided city. |
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